Kevin C. Whelan

Marketing Strategy Advisor and Mentor

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Digital Strategy Consultant - Kevin C. Whelan

I'm Kevin, a marketing consultant teaching other independent marketing professionals how to build and run a profitable advisory business.

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2021

October

October 21, 2021Oct 2021
Why mutual trust is an absolute must
October 20, 2021Oct 2021
Getting buy-in from the CEO
October 19, 2021Oct 2021
The importance of good onboarding
October 18, 2021Oct 2021
Free resources vs. applied expertise
October 17, 2021Oct 2021
Two ways to build demand in a new consulting business or niche
October 16, 2021Oct 2021
Is what you sell mutually profitable?
October 15, 2021Oct 2021
Advice without expertise is opinion
October 14, 2021Oct 2021
Do you want information or transformation?
October 13, 2021Oct 2021
How to stand out as a marketing consultant
October 12, 2021Oct 2021
Scale content but throttle services
October 11, 2021Oct 2021
Do things that take time
October 10, 2021Oct 2021
Stagnancy is death
October 9, 2021Oct 2021
Why most marketing doesn’t work
October 8, 2021Oct 2021
Pick one main goal
October 7, 2021Oct 2021
Wildly profitable, cash flow stable, low stress
October 6, 2021Oct 2021
The best in the world at what you do
October 5, 2021Oct 2021
The thing about referrals
October 4, 2021Oct 2021
You don’t own the right to social media distribution—build your list
October 3, 2021Oct 2021
Niching makes it easier to build an email list
October 2, 2021Oct 2021
The power of an email list
October 1, 2021Oct 2021
Do work you can be proud of

September

September 30, 2021Sep 2021
Be your clients’ biggest advocate
September 29, 2021Sep 2021
You’re in the service business, after all
September 28, 2021Sep 2021
Phasing into a niche
September 27, 2021Sep 2021
Pay the bills, then build the niche business
September 26, 2021Sep 2021
Do what works for you
September 25, 2021Sep 2021
You don’t have to choose a niche
September 24, 2021Sep 2021
Working with the competition
September 23, 2021Sep 2021
Don’t fall into this trap
September 22, 2021Sep 2021
Are you consuming or creating?
September 21, 2021Sep 2021
Member feedback re: The CEO is your best friend
September 20, 2021Sep 2021
Is it harder to sell advisory services than execution?
September 19, 2021Sep 2021
What do headaches and mental bandwidth have in common?
September 18, 2021Sep 2021
Competition is a good thing
September 17, 2021Sep 2021
The CEO is your best friend
September 16, 2021Sep 2021
Start with the basics then make it better
September 15, 2021Sep 2021
Anticipation sells
September 14, 2021Sep 2021
What to do when you don’t feel like showing up
September 13, 2021Sep 2021
One way to create a marketing strategy for your clients
September 12, 2021Sep 2021
Choose your clients wisely
September 11, 2021Sep 2021
Once you specialize, it’s hard to go back
September 10, 2021Sep 2021
Optimize for the edges
September 9, 2021Sep 2021
Iron sharpens iron
September 8, 2021Sep 2021
Play the long game
September 7, 2021Sep 2021
Marketing should be a little hard
September 6, 2021Sep 2021
The difference between “advisor” and “consultant”
September 5, 2021Sep 2021
How to make creating case studies easy
September 4, 2021Sep 2021
Pick a small group
September 3, 2021Sep 2021
What is your differentiation strategy?
September 2, 2021Sep 2021
Whose advice do you trust?
September 1, 2021Sep 2021
What to do when prospects want you to do execution work

August

August 31, 2021Aug 2021
A long-term game for long-term-minded people
August 30, 2021Aug 2021
Single-purpose ideas
August 29, 2021Aug 2021
It takes guts to be an advisor
August 28, 2021Aug 2021
The danger of pricing in the middle
August 27, 2021Aug 2021
Spoken with kindness
August 26, 2021Aug 2021
Defining the perfect examples
August 25, 2021Aug 2021
Why you need to embrace the hard truths
August 24, 2021Aug 2021
A little reminder for the daily writers
August 23, 2021Aug 2021
You’ll be in business a long time…

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