What is the best way to build a business model for your advisory business?
Start with a specific target market in mind.
See what they really want and need. Understand their situation better than anybody. Get specific with your content.
Then work backwards from the outcome to create your distinct products and services.
If you can do it at multiple price-points, even better. Multiple levels of their time and effort? Perfect. Multiple speeds of implementation? Ideal.
Maybe you offer 1:1 consulting, or group coaching, or live training, a course, a book, a membership—maybe you offer all of those things.
Or none of them. It doesn’t matter.
What matters is you can solve the problem they’re seeking to solve in a profitable manner for you and them in terms of time, effort, and money.
Give people multiple options around price, speed, and effort—ensuring it’s also worthwhile for you—and you have the basis for a good business model.
But remember to begin with the target market.