Your clients are paying for your worldview.
Sure, they want your technical analysis. They want your methodology. They may even want you to make some decisions for them.
But at the end of the day, the main reason they chose you is for your worldview—not just your skills.
Which means as an advisor, it’s your job to ensure things match your worldview. And if they don’t, you need to speak up.
In the past, I’ve let things slide that didn’t match my worldview perfectly. For example, the client might say they want a premium standard throughout every touchpoint, but then also provide their input on the colour of the logo, degrading the actual outcome in the process.
My job is to understand why they want to do certain things so I can meet those goals while still adhering to a high standard.
If you agree to every whim and direction of the client, and it results in doing things against your worldview, then you’re doing a disservice.
Speak up when it happens.
Giving in to every whim without defending your worldview sends a message to the client that you don’t really have a worldview worth following. And that hurts their confidence in you.
Bring it up, let them know where the mismatch is. Defend your worldview, firmly or loosely depending on the circumstances.
If they still want to proceed, they may do so knowing they’ve decided to ignore parts of your worldview.
Which, of course, is perfectly fine as long as they’re aware.