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Kevin C. Whelan

Marketing Strategy Advisor and Mentor

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May 1, 2022

Make the call

Sometimes, the best option is to kick the can down the road on a big decision. New information comes around and we’re glad we waited.

Other times, we just need to make a decision and run with it. The sooner we make a decision, the sooner we’ll have new information to work with.

If you’re going to kick the can, just don’t do it forever. It’s too easy to do that.

Make a call and adjust as you go.

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PREVIOUS ARTICLEPricing based on how you feel
NEXT ARTICLEA list of ways to sell your head—not just your hands

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