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Kevin C. Whelan

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March 7, 2025

Why you don’t need perfect content to be successful

Do you feel stuck trying to create content?

What if I told you it didn’t need to be perfect to be successful?

What if “good enough” was.. well… good enough?

There are two ways to think about it:

  1. You create content at a high frequency
  2. You create content at a high fidelity

Ideally, you mix both together. You sprinkle in lots of base hits and go for the occasional home run.

But in order to do that, you need a plan.

The main things I see stopping people from creating content are:

  1. Lack of time
  2. Lack of confidence

You might find that creating regular, quick, simple pieces of content that focuses on making one single point means you actually put your ideas out there.

And that means people get exposure to you, your thinking, your vibe, and ultimately, move a step closer to working with you.

Perfectionism = fear.

Instead of aiming for perfection, do what you can consistently do and aim to make each attempt 1% better.

Like a muscle, you will improve your output AND you will get results instead of waiting for the mythical opportunity to produce high-quality content consistently.

The market doesn’t need perfection to buy from you. You need to figure out a way that works for you to keep showing up.

Watch my full, live-recorded, and imperfect video on this topic here: https://www.youtube.com/live/fHOjJEpZN58

Be sure to like and subscribe if you’re into that kind of thing!

—kevin

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