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Kevin C. Whelan

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October 4, 2020

Do you need a website if you’re new to consulting?

The short answer is no.

Chances are, your first few clients are going to find you via word of mouth anyway.

But if you want to grow a real business, you’ll eventually need one.

After all, would you trust someone who said they could help your business if they didn’t even have a website? Didn’t think so.

When I had a corporate job, I wasn’t “allowed” to work outside of hours without disclosing it—something I don’t fully agree with, by the way.

So I started a blog teaching what I knew at the time about marketing and web design. I shared my posts on LinkedIn and Facebook—no mention of any services.

And because of that, people in my network reached out to see if I could help them with their website or marketing, too.

Having a marketing blog let me at least point them to some of my ideas and look reasonably credible.

When I eventually left my job, I had months of content history built up. All I had to do was add a services page and it was officially a business.

So however you plan to find clients, you’ll want to look good “on paper”. People need to trust you if they’re going to pay I you.

Your website is your proof of credibility. Keep it simple, but definitely have one as soon as you can. It’s never been easier to get one online.

If I can help point you in the right direction, reach out.

P.S. Like this post? Subscribe to receive my best ideas on how to build and run a marketing practice you love. ❤️

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