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Kevin C. Whelan

Marketing Strategy Advisor and Mentor

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March 3, 2022

Permission to change your mind

Your thinking will get updated.

You will advise your clients to try things that won’t work.

You will pivot your strategies and tactics based on new information.

In this episode, I give you permission to change your mind and update your thinking—regardless of any sunk costs.

You and your clients need to expect it to happen.

In fact, it’s the only ethical way to operate.

Listen in to hear more.

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