One of the core things I help my clients with is turning their marketing into a system instead a series of sporadic activities.
It might include 20-30% recurring tasks and the rest of their time working on miscellaneous projects.
In most cases, I tell them to start slowly. Everything will feel difficult and take longer than expected at first.
The first few emails they produce will be onerous. The first few blog posts will take forever. The first few social media posts will feel like molasses.
But eventually, they’ll get quicker. Things will get easier. Work will improve.
All companies (and the individuals that comprise them) need to learn. And learning takes time and repetition.
Better to do just a few things slowly but effectively until they become second nature before loading on more tasks.
Otherwise, they’ll spin their wheels, lose morale, and want to give up.
Manage overwhelm and frustration closely.
P.S. If you want to turn your or your clients’ marketing into a system, consider joining Mindshare Pro to access all my systems, training, templates, support, and more.