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Marketing Advisor, Mentor, & Educator

Kevin C. Whelan

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Reading List

Below are the books I’ve read most recently:

  1. The Content Code – Mark W. Schaefer
  2. Launch – Jeff Walker
  3. Shoe Dog – Phil Knight
  4. Lean Customer Development – Cindy Alvarez
  5. Unshakeable – Anthony Robbins
  6. Vagabonding – Rolf Potts
  7. Known – Mark W: Schaefer
  8. The Brain Audit – Sean D’Souza
  9. Value-Based Fees – Alan Weiss
  10. Million-Dollar Proposals – Alan Weiss
  11. Nobody Wants to Read Your Sh*t – Steven Pressfield
  12. Necessary Endings – Henry Cloud
  13. The Positioning Manual – Philip Morgan
  14. Beyond the E-Myth – Michael E. Gerber
  15. Sell Yourself Online: The Blueprint – Brennan Dunn
  16. Hourly Billing is Nuts – Jonathan Stark
  17. Create or Hate – Dan Norris
  18. The Creative Professional’s Guide: How to Write Better Proposals – Nathan Powell
  19. Content Machine – Dan Norris
  20. Idea to Execution: How to Optimize, Automate, Outsource Everything in Your Business – Ari Meisel and Nick Sonnenberg
  21. A Win Without Pitching Manifesto – Blair Enns
  22. Never Split the Difference – Chris Voss
  23. Will it Fly? – Pat Flynn
  24. The Obstacle is the Way – Ryan Holiday
  25. The Membership Economy – Robbie Kellman Baxter
  26. The Customer Rules – Lee Cockrell
  27. The 10x Rule – Grant Cardone
  28. Ask – Ryan Levesque
  29. Influence – Robert B. Cialdini
  30. Traction – Gino Wickman
  31. Remote – David Heinemeier Hansson,  Jason Fried
  32. The One Thing – Jay Papasan, Gary Keller
  33. Platform Revolution – Geoffrey G. Parker
  34. The Pumpkin Pan – Mike Michalowicz
  35. Rework – David Heinemeier Hansson, Jason Fried
  36. Pitch Anything – Oren Klaff
  37. Zero to One – Peter Thiel, Blake Masters
  38. Free – Chris Anderson
  39. Anything You Want – Derek Sivers
  40. Go for No! – Richard Fenton, Andrew Waltz
  41. How to Fair at Almost Everything and Still Succeed – Scott Adams
  42. Essentialism – Greg Mckeown
  43. Elon Musk – Ashlee Vance
  44. Exceptional Service, Exceptional Profit – M. Solomon, L. Inghilleri
  45. The Miracle Morning – Hal Elrod
  46. The Year Without Pants – Scott Berkun
  47. The Compound Effect – Darren Hardy
  48. E-Myth Mastery – Michael E. Gerber
  49. Crossing the Chasm – Geoffrey A. Moore
  50. Email Marketing that Doesn’t Suck – Michael Clarke
  51. Unlabel – Marc Ecko
  52. Freakonomics – Steven D. Levitt, Stephen J. Dubner
  53. The Checklist Manifesto – Atul Gawande
  54. Free Prize Inside – Seth Godin
  55. Youtility – Jay Baer
  56. Built to Sell – John Warrilow
  57. The Automatic Customer – John Warrilow
  58. The Entrepreneur Roller Coaster – Darren Hardy
  59. The Paradox of Choice – Barry Schwartz
  60. Ready, Fire, Aim – Michael Masterson
  61. MONEY Master the Game – Anthony Robbins
  62. Platform – Michael Hyatt
  63. Hooked – How to Build Habit-Forming Products
  64. Creativity, Inc. – Ed Catmull, Amy Wallace
  65. The Magic of Thinking Big – David J. Schwartz
  66. The Right to Be Rich – Napoleon Hill
  67. Business Brilliant – Lewis Schiff
  68. Bird – Bird – Anne Lamott
  69. The Go-Giver – Bob Burg
  70. Blue Ocean Strategy – W. Chan Kim, Renee Mauborgne
  71. Daily Rituals – Mason Currey
  72. Growth Hacker Marketing – Ryan Holiday
  73. Trust Me, I’m Lying – Ryan Holiday
  74. Do the Work – Steven Pressfield
  75. Book Yourself Solid, 2nd Ed. – Michael Port
  76. Getting Things Done – Advid Allen
  77. Outliers – Malcom Gladwell
  78. The Power of Habit – Charles Duhigg
  79. The $100 Startup – Chris Guillebeau
  80. Contagious – Jonah Berger
  81. The One Minute Entrepreneur – K. Blanchard, D. Hutson, E. Willis
  82. Purple Cow – Seth Godin
  83. Quiet – Susan Cain
  84. Tribes – Seth Godin
  85. The War of Art – Steven Pressfield
  86. The Power of Less – Leo Babauta
  87. Made to Stick – Chip Heath, Dan Heath
  88. Good to Great – Jim Collins
  89. Guerrilla Marketing – Jay Conrad Levinson
  90. The On-Time, On-Target Manager – Ken Blanchard, Steve Gottry
  91. The Icarus Deception – Seth Godin
  92. Delivering Happiness – Seth Godin
  93. The E-Myth Revisited – Michael E. Gerber
  94. The Lean Startup – Eric Reis
  95. Start with Why – Simon Sinek
  96. The 4-Hour Workweek – Tim Ferris
  97. Mastery – Robert Greene
  98. The Autobiography of Benjamin Franklin – Benjamin Franklin
  99. Steve Jobs – Walter Isaacson

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