I started getting into photography sometime in 2020.
It began with the goal of making my webcam video look super crisp and clear. It led me down a rabbit hole of upgrading my lighting, microphone, office artwork—you name it. You can see my setup here.
As a tech guy, I was in my element with this stuff. I spend all day on Zoom, so I might as well deliver the highest fidelity version of myself as possible, right?
We justify our interests very well with logic when we want to. 😉
In 2021, my experimental rabbit hole turned into a photography hobby. I bought a used Leica Q for a decent price and I was hooked.
Since then, I’ve taken approximately 140,349 photos with it. That’s roughly 1,000 photos per month, not including shots taken on my Sony A7C camera (used as a webcam).
Here’s the thing…
I love many of the photos taken with my Leica Q. Probably because they’re mostly of my family and day-to-day life, but also because of the image quality coming out of the camera.
But if I’m honest, I’d be surprised if 1/100 of those photos were actually deemed “good” by “real” photographers.
The reality is, we need to put in the reps at whatever we do. Even great photographers know you need to take a LOT of photos to get that one perfect shot.
It’s no different with your writing. As a marketer, writing can be a huge benefit to your business. It’s how I’ve gotten almost all my clients—directly or indirectly.
But not every one of my posts is a showstopper. Each has a place and a purpose. They all come with a message that resonates with some—but never with everybody.
If you want to hit home runs, you have to have a few strikeouts and a lot of base hits. That’s part of the game.
Keep getting up to bat and let the universe take it from there.